GENERAL LINGUISTICS
We speak your
clients' language
We create effective texts in English, German and Polish.
We translate and localize content.
We analyze and improve business communication.
let's talk
let's talk
Digital is our first language
You'll becontent
with your
content
Our content marketing agency is made of love for words, passion for languages and the desire to change the world. We design communication strategies for the digital, by:
Designing effective content for websites and apps. From texts on buttons to professional articles.

Helping brands enter new markets with perfect DE & PL translations and localization.
Conducting content audits and helping introduce plain language standards.
We rely on insightful data and our creativity to make impact with our work.
Discover what we can do for your brand. Get in touch with us. Explain, where your company is now, and where you’d like it to be. We will show you brave new worlds full of audience, and how to strengthen relationships with your customers.
We will make your business grow and evolve.
Take our word for it.

Content audits and plain language

People don’t buy
when they don’t understand

Complicated messages don’t engage audience. They scare people away.
That’s why your website, app or online store fails to deliver results.
If there’s traffic on your website, but little sales, better change your content for good.

Let us conduct a website audit and introduce plain language.
  • We’ll identify the root of the problem.
  • We’ll find the best solutions and develop an effective communication strategy.
  • We’ll create a plain, accessible and creative content.
  • We’ll enhance the user experience and improve KPIs.
People don’t buy
when they don’t understand

Complicated messages don’t engage audience. They scare people away.
That’s why your website, app or online store fails to deliver results.
If there’s traffic on your website, but little sales, better change your content for good.

Let us conduct a website audit and introduce plain language.
  • We’ll identify the root of the problem.
  • We’ll find the best solutions and develop an effective communication strategy.
  • We’ll create a plain, accessible and creative content.
  • We’ll enhance the user experience and improve KPIs.
let's talk

Content marketing that sells

More traffic. More conversions.
More sales.

We describe brands in a clear, concise & creative way. In German, English and Polish.
We inform audience about products, services and how they can make people’s lives better.
We introduce a value proposition that they can’t resist.

  • We’ll write engaging content that your audience will understand.
  • We’ll create a coherent communication strategy across different channels.
  • We’ll look after content layout and hierarchy.
  • We’ll elevate your UX writing and microcopy.
  • We’ll eliminate informational stress and simplify your communication.

It’s a full package, from articles, to social media, ads and micromessages.
We’ll turn your users into customers and make them open their hearts and wallets.

>
More traffic.
More conversions.
More
sales.

We describe brands in a clear, concise & creative way. In German, English and Polish.
We inform audience about products, services and how they can make people’s lives better.
We introduce a value proposition that they can’t resist.

  • We’ll write engaging content
  • We’ll create a coherent communication strategy
  • We’ll look after content layout and hierarchy.
  • We’ll elevate your UX writing and microcopy.
  • We’ll simplify your communication.

It’s a full package, from articles, to social media, ads and micromessages.
We’ll turn your users into customers and make them open their hearts and wallets.

let's talk

Localization is more than translation

Adjust your website, app & e-commerce to the
language and culture of your clients abroad.

Planning to expand to Polish or German-speaking markets? Remember that your website, app,
game or e-commerce should meet the requirements of the local clients in three ways:

  • language
  • culture
  • formatting
We will adapt your content to your audience’s demands.

The cultural fit of the formatting, microcopy, metaphors and memes prevents communicational stress. With properly
designed content written in the everyday language of Poles, Germans or Austrians, they will have the feeling of buying
locally.

Website, app, game or e-commerce localization will bring your brand, products and services closer
to your clients abroad. As a result, choosing your offer will come naturally to them.

Adjust your website, app & e-commerce to the
language and culture of your clients abroad.

Planning to expand to Polish or German-speaking markets? Remember that your website, app,
game or e-commerce should meet the requirements of the local clients in three ways:

  • language
  • culture
  • formatting
We will adapt your content to your audience’s demands.

The cultural fit of the formatting, microcopy, metaphors and memes prevents communicational stress. With properly
designed content written in the everyday language of Poles, Germans or Austrians, they will have the feeling of buying
locally.

Website, app, game or e-commerce localization will bring your brand, products and services closer
to your clients abroad. As a result, choosing your offer will come naturally to them.

let's talk
Audits
Content marketing
Localization
Blog. Knowledge that inspires.
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What is content marketing?

Content marketing – definition Content marketing creates and presents valuable and consistent texts to a selected target group. It aims to create a long-term relationship between the brand and its audience (e.g. showcasing itself as an expert in a specific field). This strategy involves responding to the needs of people looking for information online.

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Change your content. For good.
Change your content.
For good.
Creative message, plain language and the right audience. That’s what makes us stand out.
Let’s talk about your brand
Contact

General Linguistics Sp.z o.o.
Al. Jerozolimskie 89 / 43
02-001 Warszawa

hello@generallinguistics.online
+48 501 137 565

Message us!

We will reply within 48 hours. Let’s schedule a call during which we will describe how our solutions can elevate your brand with effective online communication.